It's not uncommon for professionals to be laid off during a period of an economic slowdown. With another wave of COVID-19 on the horizon, chances

It's not uncommon for professionals to be laid off during a period of an economic slowdown. With another wave of COVID-19 on the horizon, chances for businesses picking up are bleak.

The ones who have already been laid off or furloughed have slim chances of getting hired back. But all isn’t lost just yet—it’s time to take matters in your hands and start marketing yourself. If you’re capable of offering valuable services, post a free classified ad on our website right away.

Here are some pointers to help you advertise.

Enhance Your Image

Marketing is all about selling yourself. If you’re pitching yourself as a painter, carpenter, white-collar professional, or henna artist, you need to work on your image. This quite literally refers to the quality and aesthetics of the pictures you post in your classified ad.  Buyers need to see your work before they put their trust in you. They can’t take a leap of faith and invest their money in your services.

The image also refers to the persona you establish for yourself through advertising. Make sure it’s tailored to the tastes and preferences of the audience that you’re targeting. That said, don’t airbrush your social media image to transform it completely. Make sure the image you create with your marketing pitch is one that aligns closely with your work and enhances your appeal.

Customize your Portfolio

A portfolio is a digital documentation of your past projects that helps clients assess your merit. This is by far the most critical tool that boosts the credibility of your service. But with great benefits comes great responsibility. There can be several loopholes in your portfolio that'll urge a potential client to bypass your case. 

A few common problems include unorganized documents, incorrect dates, forged evidence, aesthetically displeasing format, and no verification for facts. Make sure your portfolio is a self-assisting tool that allows clients to sift through the details seamlessly. It should reflect your skills, experience, creative merit, and adaptability to perfection. Stay away from making unverified, unrealistic claims in your ad about your portfolio; that’s a self-defeating strategy.

Be Available

A portfolio can make or break your career. Once it's up along with your ad, your job is done. The ball is in the court of the prospective clients who'll reach out to you. Your job is to be available to attend calls and reply to emails promptly. While you're at it, make sure each response is personalized and written by a human, not a bot. Auto-generated emails cast a disinterested impression of you; make your clients feel how grateful you are for them.

Avoid unnecessary delays because that'll only prolong the hiring process, and you don't want that. Keep checking your spam folder; you might have some crucial emails piling up there.

As for posting your ad, check our website.

GoCheapShop is a classified advertisement website that allow free ad posting in Pakistan.  Our online advertisement website allows you to find buyers for your services quickly and reliably.

We offer various categories for local ads, so you can choose whichever one suits your ad campaign. Join us today!